POSTERIZED
“Posterized” is a SNKRS content franchise that unveils products through thoughtfully created editorial images. For our pilot, we featured the AF1 Linen Linen and Spiridons. We worked closely with our agency partners, Recess Studios, to produce creative scenes that fit each silhouette uniquely.
I led communication with our agency from conception to production to ensure our team’s vision was aligned and that our project was on track. These images lived on the SNKRS app, were wheat-pasted around NYC, were shared with retail partners to give away for free and were picked up on social.
